Destination decision sets: A longitudinal comparison of stated destination preferences and actual travel
نویسندگان
چکیده
منابع مشابه
Destination Marketing Organizations' Web Site Users and Nonusers: A Comparison of Actual Visits and Revisit Intentions
Destination marketing organizations (DMOs) use many different approaches for promoting their areas. With the growing popularity of the Internet, it is important for DMOs to understand the travel behaviors of Web site users versus nonusers. The purpose of this research study was to compare those who did and those who did not consult specific DMO Web sites in searching for travel information. DMO...
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......................................................................................................................................... 2 Acknowledgements ...................................................................................................................... 5 Table of Content .........................................................................................................
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ژورنال
عنوان ژورنال: Journal of Vacation Marketing
سال: 2006
ISSN: 1356-7667,1479-1870
DOI: 10.1177/1356766706067604